Get a free UTM parameters setup guide and tag your Facebook, Google, LinkedIn and other campaigns in a unified manner. This guide features Rampiq’s PPC team expertise across hundreds of projects and lets you build a transparent campaigns’ performance tracking system. Grab your FREE copy now!
Learn how to forecast SEO growth and ROI with this extensive guide. Also attached is a free organic forecasting Excel template.
As a SaaS business owner, outsourcing your marketing efforts can be a strategic move to drive growth and increase revenue. However, it's important to carefully consider several factors before making the decision to outsource. Here are 6 tips and factors to consider to help you effectively outsource your SaaS marketing.
At some point in a business’ lifespan you start considering boosting your marketing efforts, say by hiring an outside marketing team. And sometimes these key decisions get put off, and then put off again and again, as if waiting for a “better” moment.
SaaS metrics cheat sheet covers what metrics to track and factors to consider when choosing them.
Content recycling is a valuable tool for SaaS companies looking to keep their blogs fresh and engaging. Use the following three methods to effectively repurpose old content, and save time and resources while still providing valuable information to your readers.
Is your brand at the stage when you need to decide whether to hire an in-house marketing team or to collaborate with a full-service digital marketing agency? Any decision you make will significantly impact your business development, so make sure you study the two possible scenarios well enough to understand which one suits you best.
How to Analyze the True Value of Direct and Assisted Conversions in the SaaS User Journey Using CRM Data
Learn how to leverage your Google Analytics data via an integration with your CRM to analyze user paths, direct and assisted conversions.
Get to know what content converts your SaaS prospects into sales by analyzing your CRM data with these useful metrics: landing pages and important content.