SaaS

Learn how to properly structure your B2B SaaS digital marketing team depending on your company size based on the best practices and knowledge in the industry.

Using practical examples to teach you how to measure SaaS SEO results, performance, and ROI. Discover the key metrics to track and tools to use to maximize your SEO success.

What is dark social and how do you track lead generation in this channel? Measure your marketing efforts with these effective tips.

Confused about the difference between demand generation and lead generation? This post breaks down the key differences between these two marketing approaches, including strategies, content marketing, and bringing them together for your business success.

Outsourcing SaaS marketing tasks can be a cost-effective way to expand your marketing efforts without breaking the bank. By working with a freelancer or agency, you can tap into their expertise and experience without having to hire a full-time employee. This post gives you important tips for outsourcing SaaS marketing tasks on a budget.

Now is the best time to migrate from Google Analytics UA to Google Analytics 4. Here is a step-by-step guide for migrating SaaS products to GA4.

Successful SaaS companies spend around 50% of their budgets on marketing. Drawing insights from experience with successful clients, Rampiq Agency shows you how to create your B2B SaaS marketing budget from scratch.

As a business owner, it's easy to get overwhelmed with all of the tasks that need to be done in order to keep your company running smoothly. One area that many business owners struggle with is marketing. Marketing is crucial for attracting new customers and keeping your existing ones engaged, but it can be time-consuming and requires a specific set of skills. If you're feeling stretched thin, it might be worth considering outsourcing some of your marketing tasks.

As a SaaS business owner, outsourcing your marketing efforts can be a strategic move to drive growth and increase revenue. However, it's important to carefully consider several factors before making the decision to outsource. Here are 6 tips and factors to consider to help you effectively outsource your SaaS marketing.