AI search is no longer just about rankings. Large language models are redefining how brands are discovered, cited, and recommended. Most marketing teams are still using traditional SEO tactics – but AI-driven discovery operates on entirely different signals.
That’s why we’ve created AI Search 2025 → 2026: 7 Predictions From the Frontline – a practical playbook designed to help B2B marketing and growth leaders understand how AI search is evolving, where visibility is shifting, and how to position their brands for discovery in an AI-driven search landscape.
This playbook gives you actionable guidance to ensure your brand is understood, cited accurately, and positioned for maximum visibility in 2025 – 2026.
What’s inside
- AI visibility beyond rankings: How citations, summaries, and recommendations now shape discovery
- Defining new categories and terms: Ensure AI understands your expertise from day one
- Leveraging first-party knowledge and founder insights: Influence AI perception and brand authority
- Creating structured content and technical foundations: Make your content accessible and understandable to AI systems
- Spotting high-impact opportunities: Focus your efforts where your brand can dominate without competing everywhere
- Understanding LLM differences and personalization: Learn why AI surfaces results differently across platforms
- Maintaining narrative consistency: Reduce misinformation and noise across owned channels
