AI optimization

LLMs are significantly changing search and traditional SEO, which is becoming less effective, and businesses need to adapt. Strategies include ensuring your brand is in LLM training data, checking what AI models know about your business, actively educating them with content, and optimizing content for LLM comprehension.

Most businesses see 15-30% traffic drops due to the shift from purely search engine traffic to AI-powered discovery. Read this post to understand how savvy marketers using Generative Engine Optimization (GEO) are capturing massive gains in AI-driven search platforms.

AI search engines, chatbots, and even AI features in traditional search engines have changed the way your target B2B audience find information. Learn proven ways to position your content for discovery and win traffic and leads through LLM-powered search.