outsourcing marketing

A Practical B2B SaaS Lead Generation Guide for 2024

Expert-backed guide with the top lead generation strategies for B2B SaaS to generate high-quality leads and convert them into paying customers. We cover everything from the types of B2B SaaS leads and planning and strategy to driving traffic and generating leads for your SaaS. We will also delve into content creation and distribution, lead generation landing pages, paid advertizing, and optimization and testing.
03.26.2024
Nadya
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Traditional Sales and Marketing Funnels vs Modern B2B SaaS Sales Funnels

The main difference between traditional sales and marketing funnels and that of modern B2B SaaS companies is that the traditional models follow a linear path from acquisition to conversion. Modern B2B SaaS funnels do not adopt this linear approach. Instead, they prioritize delivering value-driven experiences and building relationships with prospects through personalized content, interactive touchpoints, and data-driven insights.
05.31.2023
Keshi
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The Anatomy of a Good SEO Program: All You Need to Know

The primary goal of SEO is Increasing organic traffic to a website vs paid advertising doing it artificially. Today, Google's search engine is the most popular search engine with over 80% market share. With so many different SEO services available, it may be difficult to differentiate between a good or effective SEO service and one that is mediocre at best. This is why we are here to help and explain what to look for in an SEO agency that can impact your brand and site’s results on a SERP (search engine results page).
05.24.2023
Maria
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Key Benefits of Outsourcing Digital Marketing for a SaaS CEO

The benefits of outsourcing SaaS marketing usually outweigh the challenges. If done correctly, outsourcing SaaS digital marketing tasks can save time and resources while also giving companies access to fresh and productive ideas, industry-standard technology, and world-class expertise.
04.26.2023
Polina
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No SEO Expertise? No Problem. Here is How to Bring Top SEO Expertise on Board Your B2B Company

If you want to hire an SEO agency for B2B, choose one with experience in B2B marketing and a focus on data-driven strategies for better ROI. Your ideal SEO agency understands your business goals and can help you stand out in your niche.
04.21.2023
Liudmila Kiseleva
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How to Structure a B2B SaaS Marketing Team for Growth

Learn how to properly structure your B2B SaaS digital marketing team depending on your company size based on the best practices and knowledge in the industry.
04.06.2023
Keshi
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How To Outsource SaaS Marketing Tasks On A Budget

Outsourcing SaaS marketing tasks can be a cost-effective way to expand your marketing efforts without breaking the bank. By working with a freelancer or agency, you can tap into their expertise and experience without having to hire a full-time employee. This post gives you important tips for outsourcing SaaS marketing tasks on a budget.
01.19.2023
Nadya
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What Tasks/Areas Can Be Outsourced in a SaaS Business Marketing?

As a business owner, it's easy to get overwhelmed with all of the tasks that need to be done in order to keep your company running smoothly. One area that many business owners struggle with is marketing. Marketing is crucial for attracting new customers and keeping your existing ones engaged, but it can be time-consuming and requires a specific set of skills. If you're feeling stretched thin, it might be worth considering outsourcing some of your marketing tasks.
01.10.2023
Nadya
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Hiring an Outsourced SaaS Marketing Team: The Guide for SaaS CEOs

As a SaaS business owner, outsourcing your marketing efforts can be a strategic move to drive growth and increase revenue. However, it's important to carefully consider several factors before making the decision to outsource. Here are 6 tips and factors to consider to help you effectively outsource your SaaS marketing.
01.05.2023
Liudmila Kiseleva
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