SEO
06.24.2026
Google’s Search Box Is Now an AI Chat Box. Here’s What Changed at I/O 2026
A clear recap of the Google I/O 2026 search announcements, the intelligent search box, AI Mode by default, search agents, generative UI, and what the shift means for B2B brands.
06.24.2026
06.22.2026
ChatGPT vs Google as Your Leads and Traffic Source
Google sends far more traffic, but ChatGPT sends higher-intent B2B visitors and shapes deals your analytics never attributes to it. What the data shows and what to measure instead.
06.22.2026
06.12.2026
Google Says GEO Is Still SEO. Then It Made Search AI Search
Google calls GEO and AEO 'just SEO,' then rebuilt Search around Gemini, AI Mode, and AI Overviews. Here's what the shift to AI search means for B2B visibility.
06.12.2026
08.19.2025
Maximizing B2B Growth: The Power of Content Conversion Rate Optimization (CRO)
Learn how content conversion rate optimization (CRO) can transform your B2B marketing strategy. Compare the value of optimizing content over constantly investing in new content.
08.19.2025
08.14.2025
AI Visibility in 5 Steps: A Roadmap for B2B Brands
Win citations in native AI search and Google’s AI Overviews. Use this five-step plan to measure, fix access, publish first-party research, and track results.
08.14.2025
08.04.2025
What ChatGPT Really Knows (and Gets Wrong) About Your B2B Brand
Your brand might be showing up in AI answers, just not the way you expect. Find out how ChatGPT sees your B2B company, and why it matters more than ever.
08.04.2025
07.16.2025
The Complete AI Search & GEO Glossary for Modern Marketers
Master generative search optimization (GEO) with our comprehensive glossary of 100+ terms covering AIO, LLM visibility, AI discovery, and ChatGPT SEO strategies for 2025.
07.16.2025
07.03.2025
AI Search 101: How to get indexed and ranked on ChatGPT
LLMs are significantly changing search and traditional SEO, which is becoming less effective, and businesses need to adapt. Strategies include ensuring your brand is in LLM training data, checking what AI models know about your business, actively educating them with content, and optimizing content for LLM comprehension.
07.03.2025
07.01.2025
The AI Search Revolution: How Large Language Models Are Redefining Digital Discovery
Most businesses see 15-30% traffic drops due to the shift from purely search engine traffic to AI-powered discovery. Read this post to understand how savvy marketers using Generative Engine Optimization (GEO) are capturing massive gains in AI-driven search platforms.
07.01.2025