marketing

Learn about SaaS Annual Recurring Revenue (ARR), how to calculate it, how it compares to CARR and MRR, and how to utilize it to grow your SaaS business.

AI has become a massive part of SEO in SaaS marketing. Here is how you can use AI to up your SEO game and make more sales in your business.

AI has become a massive part of SEO in SaaS marketing. Here is how you can use AI to up your SEO game and make more sales in your business.

Learn how to properly structure your B2B SaaS digital marketing team depending on your company size based on the best practices and knowledge in the industry.

Now is the best time to migrate from Google Analytics UA to Google Analytics 4. Here is a step-by-step guide for migrating SaaS products to GA4.

Successful SaaS companies spend around 50% of their budgets on marketing. Drawing insights from experience with successful clients, Rampiq Agency shows you how to create your B2B SaaS marketing budget from scratch.

As a SaaS business owner, outsourcing your marketing efforts can be a strategic move to drive growth and increase revenue. However, it's important to carefully consider several factors before making the decision to outsource. Here are 6 tips and factors to consider to help you effectively outsource your SaaS marketing.

Learn how to leverage your Google Analytics data via an integration with your CRM to analyze user paths, direct and assisted conversions.

Get to know what content converts your SaaS prospects into sales by analyzing your CRM data with these useful metrics: landing pages and important content.