SaaS Analytics

Ultimate Guide to SaaS Metrics That Matter in 2024

SaaS metrics cheat sheet covers what metrics to track and factors to consider when choosing them.
03.26.2024
Liudmila Kiseleva
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12 B2B Email Marketing Best Practices & Benchmarks to Maximize Results in 2024

We prepared a comprehensive guide to b2b email marketing. Learn everything you should know from reasons why it is important to best practices to achieve success.
02.08.2024
Nadya
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Comprehensive Side-by-Side Comparison of Google Analytics UA and Google Analytics 4

In this article, we’ll cover the key differences between Google Analytics UA and Google Analytics 4.
09.20.2023
Alex
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5 Tips for Getting the Most out of Google Analytics 4

Discover five tips to maximize the potential of Google Analytics 4 and elevate your analytics game to stay ahead of the digital competition.
07.28.2023
Liudmila Kiseleva
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What E-E-A-T Means and How to Demonstrate it to Google

Understand Google’s E-E-A-T and how Google assesses E-E-A-T. Learn how to optimize your website to demonstrate E-E-A-T to gain Google’s trust and improve visibility.
07.09.2023
Keshi
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Switching from GA4? These are the Best Alternatives

Here, we have reviewed some of the best Google Analytics 4 alternatives classified into several categories: free and paid solutions, event-based and cookie-based tracking, and last but not least, attribution-focused analytics tools. There is no perfect solution, but businesses might feel more confident if they make an informed choice among a range of alternatives suited to match different purposes.
07.09.2023
Polina
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How to Measure SEO Results and Metrics for SaaS

Using practical examples to teach you how to measure SaaS SEO results, performance, and ROI. Discover the key metrics to track and tools to use to maximize your SEO success.
03.24.2023
Keshi
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Shedding Light: How to Track & Measure Lead Generation in Dark Social

What is dark social and how do you track lead generation in this channel? Measure your marketing efforts with these effective tips.
03.23.2023
Keshi
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Complete GA4 Migration Guide for SaaS Products with Checklist

Now is the best time to migrate from Google Analytics UA to Google Analytics 4. Here is a step-by-step guide for migrating SaaS products to GA4.
01.17.2023
Liudmila Kiseleva
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