Blog

Learn how to properly structure your B2B SaaS digital marketing team depending on your company size based on the best practices and knowledge in the industry.

Successful SaaS companies spend around 50% of their budgets on marketing. Drawing insights from experience with successful clients, Rampiq Agency shows you how to create your B2B SaaS marketing budget from scratch.

As a business owner, it's easy to get overwhelmed with all of the tasks that need to be done in order to keep your company running smoothly. One area that many business owners struggle with is marketing. Marketing is crucial for attracting new customers and keeping your existing ones engaged, but it can be time-consuming and requires a specific set of skills. If you're feeling stretched thin, it might be worth considering outsourcing some of your marketing tasks.

Get a free UTM parameters setup guide and tag your Facebook, Google, LinkedIn and other campaigns in a unified manner. This guide features Rampiq’s PPC team expertise across hundreds of projects and lets you build a transparent campaigns’ performance tracking system. Grab your FREE copy now!

Learn how to forecast SEO growth and ROI with this extensive guide. Also attached is a free organic forecasting Excel template.

As a SaaS business owner, outsourcing your marketing efforts can be a strategic move to drive growth and increase revenue. However, it's important to carefully consider several factors before making the decision to outsource. Here are 6 tips and factors to consider to help you effectively outsource your SaaS marketing.

At some point in a business’ lifespan you start considering boosting your marketing efforts, say by hiring an outside marketing team. And sometimes these key decisions get put off, and then put off again and again, as if waiting for a “better” moment.

SaaS metrics cheat sheet covers what metrics to track and factors to consider when choosing them.

Content recycling is a valuable tool for SaaS companies looking to keep their blogs fresh and engaging. Use the following three methods to effectively repurpose old content, and save time and resources while still providing valuable information to your readers.