Blog

Learn how to leverage your Google Analytics data via an integration with your CRM to analyze user paths, direct and assisted conversions.

Get to know what content converts your SaaS prospects into sales by analyzing your CRM data with these useful metrics: landing pages and important content.

The Google Helpful Content Update ensures to promote content created for humans primarily. Here's how SaaS business websites can comply with this update.

Properly implemented CRM can increase the marketing value of your SaaS business. Learn about the aspects you should pay attention to when choosing a CRM and top-6 best CRM solutions recommended by Rampiq team.

SaaS marketing becomes more and more complex over time. Gone are the days when the main marketing budget spend efficiency measure was to deliver enough leads for affordable costs. Now, SaaS businesses need to measure marketing efforts in a more advanced way to justify costs and facilitate growth.

Learn how Rampiq’s approach is winning accolades and results with their data-driven approach to better marketing spend analysis, quantifiable results, and better business outcomes related to sales and marketing investments.

Driving SaaS marketing is challenging and demands a high level of professionalism. So why do even the most knowledgeable and experienced SaaS marketing teams fail?

Track these metrics to keep your SaaS business productive even during a recession. Only when a business gets these right can it be recession-proof